Nowadays many festivals take the easy way out by using simple framed event shots with a ticket link for their social media. The real masters look deep into what their assets are, and get creative with how to roll them out, and how to carefully repurpose them for social posts. We’ve scoured the internet for …
6 Music Festivals With Seriously Enviable Social Media Read More »
Most festivals use some mix of professional staff and volunteer workers to run their event. Finding the right balance between professional and volunteer staff depends on the size and culture of your event and can be a process of trial and error. Unfortunately, when event safety and event security are at stake, there is little …
From the Experts: Making Volunteers the Lifeblood of Your Festival Read More »
In this article, we look at how Tomorrowland, one of the world’s biggest and most iconic events, has continued to improve the guest experience and drive ROI by implementing a cashless payment solution. In the final weekends of a sweltering July, around 400,000 fans from every corner of the world descended on the sleepy town of …
Revenue Growth Tips From the World’s Biggest Music Festival Read More »
There has been a lot of talk in recent years about the differences between RFID (radio frequency identification) and NFC (near field communication), and particularly how they will play out in the live event space. The Differences Between NFC and RFID Both NFC and RFID refer to a data transfer process between an RFID or …
4 Reasons Why RFID is Better than NFC For Live Events Read More »
It’s safe to say that few people in the world are better at improving event security than Jeffrey Miller. After almost 25 years in the Pennsylvania State Police, working his way up from the lowest rank to the highest, Jeffrey was reporting to Governor Rendell as state commissioner of the 9th largest police department in …
Former-NFL SVP Jeffrey Miller Talks About Fortifying Event Security With Access Control Read More »
Michael Ilves, LA-based brand activation specialist that has worked with some of America’s largest festival properties. The very best brand activations integrate seamlessly into the event by solving a problem, whilst also acting as a vehicle for data collection and inspire engagement on socials. We’ve put together a list of some of our favorite festival …
[Updated] 12 Engaging Brand Activation Ideas to Boost Event Sponsorship Read More »
Any event producer will tell you that exacting a live event budget is a headache. Doing it well is so important to your success yet it will invariably be an expensive process of trial-and-error until you manage to really get the reins on your operation costs. In our recent State of Live industry report, we …
Event surveillance should be near the top of every organizers priority list, and having that ubiquitous perspective is essential for managing any mass gathering nowadays. It’s a tragic reality that grave threats to the safety of your patrons have to be considered from the moment you start planning an event. Event security today is a multi-team …
Masterclass: Unified Command’s Chad Ladov on Improving Your Live Event Surveillance Read More »
Alongside awakening giants India, China and Southeast Asia, Brazil is the next major territory for globally inclined festival brands. With a burgeoning homegrown market and audience traveling more and more, the demand for world-class lineups, production and experiences is increasing every year, and a handful of bold international festival brands conquering Brazil. But as with …
These 5 International Festival Brands Are Conquering Brazil Read More »
It seems that there are few issues in the live music scene as widely condemned as ticket scalping. The contentious market is estimated to be worth over £1 billion annually in the UK alone, and a new report from FanFair Alliance has found that the practice is greatly undermining the public’s faith in the live …
Why 80% of Concert Goers Feel Ripped Off By Ticket Scalpers Read More »