Tom Kacicki

Marketing Manager at Intellitix

How RFID Wristbands Improve Fan Expos

Cons have been gradually catching up to the major advances in event technology, adapting some of the best practices from fellow large-scale events like major league sports and music festivals. RFID technology enables wristbands to improve fan expos by being integrated to keep perimeters secure, while events are finally phasing out paper guidebooks. We’ve looked …

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Why You Should Integrate Live Streaming at Your Festival

For some festival promoters, the idea of trying to build an audience in living rooms around the world with live streaming will seem like the antithesis of what they’re trying to do. Why throw a festival when people can experience it from bed, right? But others will understand that live streaming is an incredible marketing …

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Intellitix and IMM Announce Joint Venture in Brazil

Intellitix has partnered with IMM to create Intellitix Brazil in order to introduce revolutionary technology and other services to the Brazilian event market. SAO PAULO — Major industry leaders Intellitix and IMM announce a partnership to better address the sports, entertainment, and ticket sales divisions in Brazil. The joint-venture, named Intellitix Brazil, will incorporate Intellitix’s …

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5 Surefire Event Marketing Tactics to Increase Guest Retention Post-Event

There is a ton of marketing activities that occur before an event and during, but what about post-event? After the curtains drop, is it really time to end the show? In addition to putting efforts before and during the event, creating a post-event strategy can yield some extra marketing juice and new results so we’ve …

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Intellitix and Lennd Announce Integration to Streamline the Festival and Event Management Process

Industry leaders Intellitix and Lennd have partnered to create an integration between the two systems to make the credential management and ticket issuance process seamless for event organizers. TORONTO — Intellitix, the leading access control and cashless payment technology for events globally, and Lennd, a software system for credential and event management, today announced the …

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Why You Need a Winning Content Strategy For Your Brand Activations

You need to have a diverse content strategy for your brand activations. We all know that things move at a fiberoptic pace in the world of digital marketing. Innovative campaigns usher in fresh approaches to consumer outreach, pushing everyone and their dogs to switch up their strategy, before becoming obsolete and making way for something …

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