Industry Insider

Toronto, Ontario - February 22, 2023 - Intellitix, a pioneer in event technology, today introduced its new platform, extending its industry-leading access control, ticketing, and cashless payments to more event producers through a mobile-first solution that includes both open-loop and closed-loop transactions. The new product, which allows events to use mobile devices and secure QR codes, also includes the evolution of Intellitix's RFID-based solution used today by some of the world's most iconic events, including Tomorrowland, ComicCon, Boots and Hearts, VidCon, The International (TI), and TO Food and Drink to name a few.  "It used to be that only large-scale, ...

T.O. Food & Drink Fest brings a massive, immersive foodie experience to the heart of Toronto. During its three days of operation, it becomes a direct link between hundreds of vendors and their customers. Thousands of food and drink-loving Canadians enjoy a high-energy, party-like atmosphere. At the same time, they sample the delicious fare, watch local celebrity chefs in action, and learn about the latest entertainment trends. In 2022, T.O. Food & Drink Fest producers, National Event Management, wanted to ensure the event had a carefree, celebratory atmosphere and ensure the 12,000 attendees were engaged and moving through the space.  ...

The recent trend of boutique music festivals popping up all over North America may be taking the headlines, but in the world of food and drinks festivals, boutique has been the name of the game for many a year. Niche food festivals range from quaint country affairs to big-money enterprises. Gimmicky and quirky as they may often be, niche food festivals offer a lot of insight into the power of market segmentation, owning your niche, and how to tap into community heritage. For example: Who knew that thousands of people would flock to a five-day festival where the biggest name ...

The coronavirus outbreak has some in the events industry worried. While it’s best not to be alarmist, it’s also important to understand what’s happening so far. Here’s the background on how the outbreak has impacted events, as well as what the Intellitix team is hearing from the industry and the precautionary measures we are taking. Event Cancellations To Date The coronavirus has already affected live events globally. Mobile World Congress, the world’s biggest phone roadshow scheduled to take place in Barcelona this February, has been cancelled. Multiple watch summits have seen cancellations, with the Swatch Group cancelling its upcoming Zurich-based ...

TORONTO, Ontario - Intellitix Technologies Inc., the company behind RFID access control and cashless payments technology used at Tomorrowland, BlizzCon, San Diego Comic-Con, and others, announced a majority-stake acquisition in CrowdBlink, a next generation event management platform. The move comes as part of Intellitix’s effort to meet a market demand for lightweight event technology. CrowdBlink is already addressing this need with their all-in-one mobile platform, offering Ticketing, Access Control, and Cashless Payments. But it’s what CrowdBlink has in the works for their next phase of development that attracted the attention of Intellitix CEO Carlo Chiarello. "I was very impressed with ...

Over the past decade, many festivals have been striving to cut their emissions and become more sustainable environmentally. This is in part a result of how millennials respond to sustainable events. So aside from the obvious global benefits, your concerted efforts win a lot of plaudits with an increasingly eco-engaged public. And if it’s embedded into the mentality of attendees, it can also create a really clean and beautifully kept festival site. Here are 7 festivals that are really blazing the trail for eco-friendly event production. Lightning in a Bottle https://www.instagram.com/p/B5qpPjbhnQt/ This long-running Californian festival is extremely well known for ...

As we noted in our 2020 event trend roundup, event sustainability will continue to have a bigger influence in how events are organized and promoted in the coming years. A core reason behind this trend millennial and Gen Z attitudes and responses to businesses that take stances on broad issues. Below, we take a look at some of the data behind why focusing on sustainability may be good for the festival business. Millennial Spending Habits vs. Company Stances Recent studies consistently show that millennials spending habits are heavily influenced by companies they consider to have strong moral compasses. Forbes reported ...

Are you already planning this year’s meetings and events? With the meeting and event industry always changing, it’s important to stay up-to-date on the latest trends and attendee expectations to ensure your event’s success. To help you bring this year into focus, we’ve researched and outlined this year’s top 20 event industry trends. Get the 20/20 vision you need to make the best out of your  2020 event strategy.  We organized this year’s top 20 event trends into three categories for you: Event Industry Trends  Event Technology Trends  Event Venue Trends  Let's dive into it! Event Industry Trends 1. Event Organizers ...

Audiovisuals is one of those things that isn’t fully appreciated until it’s gone. That isn’t to say that it’s overlooked, but that it’s tough to grasp just how important it is. If you have no audio or visual, then you don’t really have an event. The event landscape is constantly changing and the audiovisual technology even more so, as it slowly becomes more vital for events by the day, with inventions in event polling, new event apps that increase engagement and provide attendees with front-row sound no matter where they are in the crowd, and you can’t forget about virtual ...

One thing that should never be forgotten in the event industry is that festivals are social gatherings for groups of people. Your event isn’t 50,000 individuals, it’s more like 5,000 groups of 10, with tight-knit circles making the commitment to drop big money and make the commitment to your production. Millennials are particularly social—both in the modern and traditional sense—and as they have become the cherished target market extremely successful marketing strategies have emerged to play on their nuanced characteristics. StreetTeam (formerly The Physical Network) have tapped directly into the buying habits of the millennial audience with their Ambassador program. ...