live-event-tech

6 Live Event Tech Trends Every Producer Should Know in 2018

Live event tech has had an undeniable impact on the evolution of the industry. From the widespread integration of the cell phone to RFID adoption and management software which gives stunning...

Is Ad Retargeting the Answer to Uncertain Festival Marketing Strategies?

Organic reach dwindling as marketing costs rise? A strong ad retargeting strategy could be your best bet. Earlier this year, we reported on the changes to Facebook’s algorithm that were designed to...

Q&A: Caroline Phillips, Exec. Director of the National Cannabis Festival

As the live event industry collectively moves towards deeper data insights, cashless payments technology and rigorous access control, there is one exciting sector where the rules are vague and the best...

How RFID is Helping the Next Generation of Canadian Olympians

The happy marriage between sports and science continues to accelerate the performance of athletes across the world. As coaches and sports scientists push for technological innovation in training camps, we're starting...
festival-aftermovies-symbiosis

15 Aftermovies That Every Festival Organizer Needs to Watch

Aftermovies are the beating heart of the festival marketing campaign.Designed to showcase the complete festival experience with emotion and a strong sense of identity, aftermovies drive a huge amount of engagement...
customer-acquisition-cost

41% of Event Producers Don’t Know their Customer Acquisition Cost

In our recent State of Live industry report, we discovered a number of very compelling insights into festival and live event marketing operations.But there was one statistic that really stood out...
Apple Pay NFC

4 Reasons Why RFID is Better than NFC For Live Events

There has been a lot of talk in recent years about the differences between RFID (radio frequency identification) and NFC (near field communication), and particularly how they will play out in...
Jeff Miller

Former-NFL SVP Jeffrey Miller Talks About Fortifying Event Security With Access Control

It’s safe to say that few people in the world are better at improving event security than Jeffrey Miller. After almost 25 years in the Pennsylvania State Police, working his way...

Learn How to Avoid Digital Ticket Fraud at Festivals

Ticket fraud at festivals is costing fans millions of hard-earned dollars in losses, and in today’s market, digital tickets have become an integral part of any event’s ticket sales. So integral...

Download Intellitix’s New Digital Marketing for Live Events Guide

Long gone are the days when purchasing ad space was the biggest step in getting your message out. Digital marketing—online advertisements, email campaigns, social media, content, and online branding—has become a...