Life is Beautiful Festival with RFID Technology

Intellitix Road Case

From October 24-26 2014 Downtown Las Vegas welcomed Life is Beautiful Festival for its second year, helping people conquer their fears, chase their dreams and notice the beautiful world we live in.

Foo Fighters, Kanye West and Outkast were just a few of the bands that played across the three day event, which brings together amazing music, world class food, iconic public speakers and phenomenal art.

For the second year running Intellitix worked with the organizers to supply RFID wristbands used for access into the event (in replace of tickets), ensuring the thousands of visitors could move freely across the festival site. The wristbands also enabled people to get involved in various social activations for three brands – the Marriot Premier Resort, Alex and Ani boutique jewellery and ORGANIZE, an organ donation organization.

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