The use of Intellitix RFID technology at the UEFA Champions Festival in June has been awarded first prize in the “Best Technology” category of the International Sports Event Management Awards. The award was presented at the ceremony in London earlier this week to the creative agency, Designwerk, who worked closely with Intellitix in developing the activation.
The highly successful UEFA Champions Festival that also took place in London, delivered the most advanced brand activation event using RFID that has ever been witnessed.
Watch the video of Intellitix’s RFID brand activation deployment at UEFA Champions Festival below.
Designwerk also works with brands such as OneWorldOneOcean.org, the Americas Cup, the Conscious Food Festival and Heineken, and was recognized for its state-of-the-art brand building services and received a Gold Award at the ceremony that took place 6 November.
“We’re exceptionally proud that the Designwerk and Intellitix efforts have been recognized at such a prestigious event,” says Intellitix CEO Serge Grimaux.