The first international edition of TomorrowWorld, the sister event to Belgium’s Tomorrowland festival – the largest EDM event in Europe – took place last week, with a little RFID help from Intellitix.
The US event, which took place but a stones throw from Atlanta amongst 8,000 acres of undulating hills, glistening lakes and magical forests, offered luxury camping, gourmet food, along with innovative design and content.
Performances courtesy of Tiësto, David Guetta, Armin Van Buuren, Afrojack, Porter Robinson, Axwell and Sebastian Ingrosso were enjoyed by the event’s attendees; whilst behind the scenes, Intellitix provided total RFID access control to ensure that EDM’ers could arrive and negotiate the site with absolute ease.
The TomorrowWorld bracelets (RFID wristbands) were sent to ticket buyers in advance and arrived in their own bespoke presentation cases. Once registered online, the bracelets allowed almost instant access to the site, without tedious amounts of time spent queuing to get in, when they could be erecting tents, chucking shapes or queuing for the toilet. The same bracelets also allowed those with camping passes to easily access the Dreamville camping zones.
“We’re extremely happy to have been chosen to work on ID&Ts inaugural US event, and we’re proud to have been part of the journey from Tomorrowland in Belgium to the Chattahoochee Hills,” says Intellitix head Serge Grimaux.