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How RFID is Helping the Next Generation of Canadian Olympians

The happy marriage between sports and science continues to accelerate the performance of athletes across the world. As coaches and sports scientists push for technological innovation in training camps, we're starting to see RFID...
Apple Pay NFC

4 Reasons Why RFID is Better than NFC For Live Events

There has been a lot of talk in recent years about the differences between RFID (radio frequency identification) and NFC (near field communication), and particularly how they will play out in the live event...
brand activation ideas

[Updated] 12 Engaging Brand Activation Ideas to Boost Event Sponsorship

Partnerships through brand activation have become a mainstay at live events. They both enabling sponsors to engage directly with target audiences in a simple and accessible way, while providing significant ancillary event revenue for...
rfid technology improving fan expos

How RFID Technology is Improving Fan Expos

Cons have been gradually catching up to the major advances in event technology, adapting some of the best practices from fellow large-scale events like major league sports and music festivals. RFID technology is improving...
rfid technology crossfit games

Watch How RFID Technology Powered the 2017 Reebok CrossFit Games

Intellitix partnered with the 2017 Reebok CrossFit Games to integrate an effective RFID technology solution into their operation."CrossFit came to us really with one primary goal—enhancing the spectator experience. They wanted to make everything...
live event streaming

Live Event Streaming to Contribute $7.4B by 2021

According to a report from London-based accounting powerhouse PwC, live music and streaming services combine to account for 73% of the US music industry's annual revenue. The report detailed an "insatiable appetite" amongst the...

Gupta Media’s Joe Schlesinger on Using Tracking Pixels to Beef Up Your Target Marketing

--Ross Gardiner, Intellitix Contributor-- Tracking pixels have quickly become an integral part of the personalized advertising era, and they are playing a particularly crucial role in revolutionizing the festival and event ticketing space. With a...
live-event-tech

This Minor Change Greatly Affected the Event App Industry

For both brands and ticket-buyers, customer experience during the event is undoubtedly the most important aspect of any festival. But increasingly, the digital world is becoming inexorably intertwined with the physical experience itself, as...

4 Ways RFID Can Help Horse Racing Modernize and Make More Money

Every live event vertical is developing and adapting to the changing digital landscape. Music festivals have been converting en masse to RFID systems, heralding in the cashless era and fostering a more symbiotic relationship...

5 Reasons Vendors Are Going Cashless at Events

Over the past decade, cashless payment systems have become industry standard in the live events space. Whether you’re a promoter, vendor, or attendee, managing transactions digitally with RFID technology offers a wealth of efficiencies...

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