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What Your Music Festival Can Learn From a Beer Festival

What Your Music Festival Can Learn From a Beer Festival

Utah Beer Festival, Left Hand Brewing’s Hops and Hand Rails, and America On Tap have blazed the trail, I sat down with my colleague, Justin Moffatt, to dig into the topic. Moffatt spent 11 years on the vendor side of the beverage industry, and knows very well where beer festivals are excelling and driving innovation to the …

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Masterclass: Landing the Right Sponsor

Masterclass: How To Land the Ideal Sponsor for Your Festival

Goldenvoice millions every year, and even fledgling festivals can find smaller brands with whom to forge a mutually beneficial relationship. However, as effortless as these brand/event partnerships may seem, bringing them to fruition is a process that collides the very different worlds of corporate advertising and the rough and tumble hustle of events promotion. Pulling …

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