Operations

Aloompa Co-Founder Drew Burchfield Explains the Real Reasons Why Festivals Should Have Apps

Aloompa is blazing this trail. Founded in 2009 by young entrepreneurs Drew Burchfield, Kurt Nelson, and Tyler Seymour, Aloompa was developed in reaction to the newly launched iPhone and its App Store, and the omnipresent influence they saw the devices playing in our lives. The trio started building apps for a couple of country artists, but youthful impatience pushed them towards the events industry, and to the two major festivals in town: CMA Fest and Bonnaroo. ☀️ Sunny days are on the way ☀️ (: @zornphoto) A post shared by bonnaroo (@bonnaroo) on Feb 18, 2017 at 3:01pm PST Fast ...

Masterclass: Steve Lieberman of SJ Lighting On What it Takes to Step Up Your Festival Production

It’s not enough to have a lineup and some beer anymore. People need to be blown away. The bar has continued to move higher over the last decade and one area that has accelerated, particularly in tandem with the rise of EDM, is lighting and stage production. Having led the lighting design and production for some of the biggest US festivals, founder of SJ Lighting Steve Lieberman is arguably the most influential figure behind this shift, boasting over 20 years of lighting design experience under his belt. From the flashy festival stages of Ultra Music Festival, Electric Daisy Carnival and Coachella to ...

MASTERCLASS: Decibel Founder Sean Horton on How to Throw an Inner City Festival

Running a festival in a city is an entirely different beast than taking over a field in a rural area. The number of potential obstacles—ranging from angry neighbors to unresponsive mayors—can seem on the surface to be unreasonable and impossible to surmount. But the civic landscape can offer incredible diversity and potential if you have the negotiating skills to keep all parties happy. And Sean Horton is someone that has exemplary negotiating skills. Horton's electronic music festival Decibel in Seattle has thrived in the city’s bustling downtown and Capitol Hill districts over the past twelve years. Using as many as ...
Fiesta de la Primavera

Ibiza's Fiesta de la Primavera Deploys Intellitix's Access Control and Cashless Systems

Fiesta de la Primavera is a celebration of spring that includes more than 15 live music performances, gastronomic workshops, art exhibitions, holistic workshops, food and beverage stands, performances, and activities for the kids. Intellitix will be on site deploying our Access Control and Cashless systems. This game-changing technology helps event organizers reduce costs, increase revenues, and enhance the guest event experience. This will be the first year that Fiesta de la Primavera is going cashless. To ensure an easy transition to RFID, the event website features a detailed “Tickets” page with information on the new bracelets, cashless system, and top-up stations. The cost of ...

Life on the Road: The Festival Guy™ Shares the Secrets He’s Learned from Attending 112 Festivals

FestEVO and publishing The Festival Thrower’s Bible. Tucker’s become a staple on the US festival scene and his energy his infectious when you meet him on site. Given the scope of his experience, we decided to reach out and get his perspective on the simple things festival promoters can do to really elevate the experience of their event for the fans. Experience It from the Guest Perspective “Going to a lot of these things has made me realize that small, seemingly inconsequential mistakes on the part of the organizers can have huge consequences from the fan’s perspective,” he explains. “And I think ...
What Your Music Festival Can Learn From a Beer Festival

What Your Music Festival Can Learn From a Beer Festival

Utah Beer Festival, Left Hand Brewing's Hops and Hand Rails, and America On Tap have blazed the trail, I sat down with my colleague, Justin Moffatt, to dig into the topic. Moffatt spent 11 years on the vendor side of the beverage industry, and knows very well where beer festivals are excelling and driving innovation to the wider festival industry. Faster Transaction Time It’s a terminal frustration to be standing in a long, roasting hot line at a music festival waiting for a beer because everyone is fumbling around with cash. Beer festivals seem to have identified this gripe faster than music ...

The Importance of Sourcing Specialists in the Live Event Business

[/one_fourth][three_fourth_last padding="0px 0px 0px 20px"] LAIRD WILTON, Chief Revenue Officer, Marcato The challenge for organizers is that modern festivals are logistical beasts! To stage a festival, there are an incredible amount of details to manage in order to deliver a safe, convenient and fun event. Event Specialists that have gained their experience in “the trenches” bring huge value to the festival organization. Their wisdom and experience help avoid major problems and are one of the key resources a festival organizer can access to help take the fan experience to the next level![/three_fourth_last] [one_fourth][/one_fourth][three_fourth_last padding="0px 0px 0px 20px"] JEFF KREINIK, Head ...
Posiflex

8 Steps for Integrating RFID Technology Into Your Event

1. Understand the Applications of RFID RFID has three main areas of application: Access Control, Cashless Payments, and Brand Activation. It’s been used for Access Control for years, helping festivals eradicate ticket fraud and manage entry for multiple layers of credential rights. These clever chips also mean huge opportunities for sponsored brand activations: from photomechanics that allow instant uploads to social media sites like Facebook and Twitter, to bespoke, custom Spotify playlists and competitive games with live leader boards. ‘Fully cashless’ events benefit the most from RFID technology through a sophisticated closed-loop Cashless Payment system, whereby the only method of ...
Podcast Access Control

Talking Events Podcast: Access Control Management

Event Production News’ Talking Events podcast to discuss the benefits that RFID technology can bring to Access Control Management and how event organizers can utilize the wealth of data created when implementing Access Control and Cashless Payments into their events. On defining Access Control: To simply explain the technology that Intellitix offers, RFID is a chip that goes onto a wristband (more often than a card because it offers greater security), and upon that chip, information is placed that can only be read by certain operators. On that chip, operators can build various zones of access within their festival or ...
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