Most festivals use some mix of professional staff and volunteer workers to run their event. Finding the right balance between professional and volunteer staff depends on the size and culture of your event and can be a process of trial …
From the Experts: Making Volunteers the Lifeblood of Your Festival Read More »
We Know Festivals. The Reykjavik-based Aussie founded one of the first social media marketing companies in the world back in 2007, and since then has worked with entertainment agencies like Warner Music, Paramount Pictures, and EMI, and now in the …
Ultimately, it all comes down to ticket sales. You can have the most innovative social strategy, a forward thinking and enticing lineup, excellent vendors and well oiled infrastructure, but if you come short on your ticket sales, the event is …
5 Simple Ways to Seriously Beef Up Your Ticket Sales Read More »
FestEVO and publishing The Festival Thrower’s Bible. Tucker’s become a staple on the US festival scene and his energy his infectious when you meet him on site. Given the scope of his experience, we decided to reach out and get his …
The idea of the VIP has become a contentious one in recent years. Driven by a souring attitude towards wealth and exclusivity, and supported by more unscrupulous promoters packaging “IP” as “VIP,” the term doesn’t mean what it used to …
Masterclass: Lost Paradise’s Simon Beckingham On Selling Experiences and Why VIP is Dead Read More »
Utah Beer Festival, Left Hand Brewing’s Hops and Hand Rails, and America On Tap have blazed the trail, I sat down with my colleague, Justin Moffatt, to dig into the topic. Moffatt spent 11 years on the vendor side of the beverage …
What Your Music Festival Can Learn From a Beer Festival Read More »
Goldenvoice millions every year, and even fledgling festivals can find smaller brands with whom to forge a mutually beneficial relationship. However, as effortless as these brand/event partnerships may seem, bringing them to fruition is a process that collides the very …
Masterclass: How To Land the Ideal Sponsor for Your Festival Read More »