Download Intellitix’s New Digital Marketing for Live Events Guide

Long gone are the days when purchasing ad space was the biggest step in getting your message out. Digital marketing—online advertisements, email campaigns, social media, content, and online branding—has become a...
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These 4 Factors Will Make Fans Attend More Live Events

Every event producer is looking for ways to sell more tickets. At a time when ticket sales are far and away the biggest revenue driver for live events, and the market...
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[Updated] 12 Engaging Brand Activation Ideas to Boost Event Sponsorship

Partnerships through brand activation have become a mainstay at live events. They both enabling sponsors to engage directly with target audiences in a simple and accessible way, while providing significant ancillary...
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The Anti-Facebook Event Marketing Strategy You Need For 2018

Well, it finally happened.Facebook announced that it will be cleaning up its news feed in order to make way for more posts from friends and family.2017 was a tough year for...
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Why You Need a Winning Content Strategy For Your Activation

Savvy marketers will tell you that it just isn't enough to have a great on-site experience. You need to have a diverse content strategy for your activation.We all know that things...

Gupta Media’s Joe Schlesinger on Using Tracking Pixels to Beef Up Your Target Marketing

--Ross Gardiner, Intellitix Contributor-- Tracking pixels have quickly become an integral part of the personalized advertising era, and they are playing a particularly crucial role in revolutionizing the festival and event ticketing...

4 Novel Ways To Convert Those Food and Drink Samples into Loyal Customers

By Ross Gardiner The average food and drink festival goer is someone that takes their culinary engagement very seriously, but after a long day of quaffing the local pinot (I mean, who...

Why You Should Absolutely Integrate Live Streaming Into Your Festival

For some festival promoters, the idea of trying to build an audience in living rooms around the world will seem like the antithesis of what they’re trying to do. Why throw...
Festival Promoters Take Note: Millennials Like Events With a “Stronger Moral Compass”

Live Event Promoters Take Note: Millennials Like Events With a “Stronger Moral Compass”

BY: ROSS GARDINER, Intellitix ContributorThe intense political climate in the United States is affecting every single area of life, and it would seem that the millennial generation is more wrapped up...
Photo Credit- Boogaloo Art Car & Music Festival, Facebook

How This Boutique Festival Increased Early Bird Sales by Over 300%

BY: BROCK MARTIN, Sales Development RepLast year, Billboard reported that 32 million people attend at least one music festival per year, and that 51 percent of Americans attended a live music...

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The Evolution of The Live Event Budget in 2018

Any event producer will tell you that exacting a live event budget is a headache. Doing it well is so important to your success...

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