Why You Should Absolutely Integrate Live Streaming Into Your Festival

For some festival promoters, the idea of trying to build an audience in living rooms around the world will seem like the antithesis of what they’re trying to do. Why throw...

5 Reasons We Love Chicago Blues Festival

BY: ROSS GARDINER, Intellitix ContributorThe city of Chicago has one of the most thriving summer festival scenes in the United States. On any given weekend, neighborhoods will be brought together in...

On the Road Again: How Mobile Experiential Marketing Can Build Brand Loyalty

BY: PETER MACHALEK, Intellitix Director of Brand PartnershipsWhat does it take to create a loyal customer? That’s the magic question that brands seek to answer in their quest for market domination....

Masterclass: How to Get the Most Out of the Festival/Brand Relationship with Experiential Specialist...

BY: PETER MACHALEK, Intellitix Director of Brand PartnershipsThere was a time when the idea of corporate sponsorship for a concert or festival would have seemed absolutely horrifying. Back when rock ‘n’...

Experiential spending to increase up to 50% in next 3-5 years

BY: PETER MACHALEK, Intellitix Director of Brand PartnershipsExperiential spending is expected to increase by up to 50% in the next three to five years, according to a new report from marketing...
Masterclass: Landing the Right Sponsor

Masterclass: How To Land the Ideal Sponsor for Your Festival

The modern music festival is a diversified business enterprise. Only a minor share of a major music festival’s revenue comes from direct ticket sales. Almost every successful festival draws in a...
RFID Sports Venue

10 Popular RFID Brand Activations for Sporting Events

BY: BRENNAN KERR, Head of Sports Business DevelopmentAs the world becomes increasingly digital and brand partnerships are the mainstay of live events, organizers are tasked with finding innovative ways to connect brands...
Mysteryland USA Cashless

An Interview with Tech Week Europe

Our CEO and head pilot, Serge Grimaux, recently caught up with Tech Week Europe to discuss why live events not yet using RFID technology really should... How did Intellitix get involved in...
WayHome Festival

WayHome Festival Amplifies Sponsored Brands to the Max with RFID: Photoset

On July 24-26, 2015, the inaugural WayHome Festival took center stage in Oro-Medonte, Ontario with a massive line-up featuring Neil Young, Sam Smith, Kendrick Lamar, Alt-J, Modest Mouse and more. The...

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