Operations

Calculate Customer Acquisition Cost For EVENTS: Free Template

By Matas Pranckevicius January 9, 2020
Below, we'll give you everything you need to calculate your customer acquisition costs, and how they impact your event. But first, why does this calculation…

Want an Engaging Event? Start with Audiovisuals

By Malik Anderson November 26, 2019
Audiovisuals is one of those things that isn’t fully appreciated until it’s gone. That isn’t to say that it’s overlooked, but that it’s tough to…

How to Eliminate Ticket Fraud With RFID Access Control

By Tom Kacicki November 23, 2019
Did you know that 80 percent of concert attendees feel ripped off by scalpers? Or that 52 percent of people feel like it's difficult to…

What You Need to Know About Ticket Fraud at Festivals

By Tom Kacicki October 9, 2019
Ticket fraud at festivals is costing fans millions of hard-earned dollars in losses, and in today’s market, digital tickets have become an integral part of…

Unique Ways to Incorporate RFID Wristbands Into Your Next Event

By Tom Kacicki October 3, 2019
Event planners are always looking for creative new ways to optimize attendee engagement without sacrificing event ROI. Luckily, event technology, specifically RFID wristbands can help…

Masterclass: DPA’s Stefanie Jones on Effective Festival Harm Reduction

By Tom Kacicki October 3, 2019
When it comes to raising awareness about the broad conversation around festival harm reduction and drug safety, few people are as well versed as the…

What Makes Fans Frustrated?

By Victoria Rohrer September 26, 2019
The global live event industry is continually growing and event producers are always on the lookout for new ways to improve the fan experience. Sometimes…

Who are Your Fans? Our Research has the Answer

By Victoria Rohrer September 12, 2019
As the global live event industry continues to evolve exponentially, event producers are looking for innovative ways to deliver a better guest experience and grow…

How to Build a VIP Experience That Fans Will Keep Coming Back for

By Tom Kacicki September 4, 2019
Love it or loathe it, VIP is a vital and enduring aspect of the festival experience. Some more egalitarian promoters scoff at the notion that…

3 Lessons Learned From the Final Report of the 2017 Las Vegas Shooting

By Hannah Weiner August 15, 2019
In October of 2017, a gunman opened fire on a concert attended by over 22,000 people. From the 32nd floor of the Mandalay Bay Resort…
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State of Live Events Report 2018

The State of Live Report

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